VIKTOR & ROLF
FASHION STATEMENTS GIF CAMPAIGN
For Viktor & Rolf we started their GIPHY presence with these GIFs made of the FASHION STATEMENTS collection.
By creating these animations, additional 'buy product now' moments could be created on Instagram with both posts and stories.
The GIF stickers are available in the GIF Insta story option for the everybody to enjoy : search for Viktorandrolf.
Total of 190 Million views (feb 2020) and counting.
Concept & GIF art & sticker campaign